CineD is now a CP+ Global Media Partner

12 days ago

CP+ is a premier annual event happening in Japan for new camera tech. Originally, the show was targeting photographers, but moving forward with the current trends of our industry, the show is now also emphasizing the video capabilities of mirrorless cameras and such. The matter of fact is that CP+ became one of our favourite shows to cover as it has a “perfect show floor size” and all the major manufacturers (certainly the Japanese brands) are attending, exposing their latest merchandise to the local Japanese audience. As a side note, our CineD site in the Japanese language has established its name as one of the leading online magazines, bridging the gap between cultures to connect people who share similar passions.

CineD is already a proud media partner of some of the leading trade shows in our industry, and now, alongside NAB, IBC, and eurocine, we are happy to announce our global media partnership with CP+.

CP+ 2026 will take place February 26 to March 1, 2026, at Pacifico Yokohama as a hybrid on-site and online event featuring 148 exhibiting companies and organizations, the highest number in the show’s history. The four-day photography and imaging festival features 43 new vendors and 38 global brands, with free admission available upon prior registration, which opened on December 10, 2025.

Organized by the Camera & Imaging Products Association (CIPA), CP+ has established itself as one of the world’s leading camera and imaging events. The 2025 edition attracted approximately 56,000 visitors to the physical venue and 420,000 viewers online, demonstrating the show’s continued relevance to both professional cinematographers and photography enthusiasts.

The 2026 edition operates under the theme “Make your world pop,” positioning the show to make every moment shine regardless of whether it captures an ordinary day or a special occasion. The event expands beyond traditional cameras and photo accessories, incorporating video production equipment, editing tools, drones, and related imaging technologies.

Registration and venue access

Visitors can register for free admission through the official CP+ website at https://www.cpplus.jp/. A new Quick Pass ticketing option launches December 22nd, offering paid priority entry through a dedicated lane and access during press hours on the opening morning of February 26. The show has also introduced QR code entry via smartphone, streamlining the admission process while maintaining traditional paper passes as an option.

General admission hours run 12:00-18:00 on Thursday, February 26, extending to 10:00-18:00 on Friday, February 27, and Saturday, February 28, with final day hours of 10:00-17:00 on Sunday, March 1. Online event footage will remain available as archived content through March 31, 2026.

Comprehensive talk program featuring industry professionals

CP+ 2026 will host over 800 stage events and workshops throughout the venue, featuring photographers, video creators, and industry experts. The program extends to video production professionals. The CREATORS EDGE Spring Edition brings together creators from advertising, editorial, web content, music videos, fashion, and film industries.

Photo exhibitions spanning from emerging to established artists

The ZOOMS Photo Exhibition continues its collaborative relationship with France’s Salon de la Photo, showcasing winners from both LES ZOOMS 2025 and ZOOMS JAPAN 2026 contests. Now in its ninth edition, ZOOMS JAPAN supports emerging photographers while promoting international growth. The exhibition will display works from both Press Award and Public Award winners, with ZOOMS JAPAN 2026 winners scheduled for announcement in February 2026.

The Cat Photo Exhibition returns with 100 images from cat photographers across Japan, curated by Toshimitsu Hoshino, who also served as CP+ 2025 director. The exhibition features popular social media photographers, including simabossneko, Masayuki Oki, Yoshinori Miyoshi, Masayoshi Yamamoto, MARCO, Miho Doi, and Hiroaki Hanibuchi.

Student work receives prominent placement through two dedicated exhibitions. Photo Koshien 2025 displays works from 18 high school photography clubs that advanced to finals from 11 regional blocks across Japan, selected from 518 participating schools nationwide. The Student Club Works Exhibition brings together 30 photography and film clubs from universities, including Keio University Camera Club, Waseda University Photo Society, Tokyo University of the Arts, and Osaka University of Arts.

Workshops targeting social media generation and families

CP+ 2026 offers 23 workshop sessions designed for social media-savvy attendees and family groups. Topics include smartphone vlog creation, photo frame keychain decoration, hair and makeup techniques for photography, and fluffy babushka or classical rosette crafting workshops presented by Sunny Cotton Candy.

The Plush Toy Studio debuts as a new feature area capitalizing on the trending plushie photoshoot culture popular among young photographers. The dedicated space offers both shooting opportunities and instructional workshops covering travel photography with plushies and smartphone photography techniques.

ZINES FAIR and CP+ Book Marche

The ZINES FAIR returns with an expanded scope, featuring over 170 creators across two days (February 28-March 1). Produced by flotsam books, the fair showcases independently published photography books created by artists’ choice rather than commission.

CP+ Book Marche complements the ZINES FAIR with 19 media partners presenting curated selections ranging from art books and hobby magazines to practical photography guides. The space emphasizes physical interaction with printed materials, positioning print media as a counterpoint to digital consumption.

Family-oriented attractions

The PLARAIL Giant Diorama returns in expanded form for 2026, offering both viewing and photography opportunities centered around the popular toy train system. The installation serves as a focal point for young visitors and train photography enthusiasts.

Exhibition scope and industry representation

The 148 confirmed exhibitors represent major camera manufacturers, including Canon, Nikon, Sony, FUJIFILM, OM Digital Solutions, Panasonic LUMIX, and Hasselblad. Lens manufacturers SIGMA, Tamron, COSINA, and various Chinese lens brands, including 7Artisans, TTArtisan, and Thypoch, maintain a presence alongside accessories companies Kenko Tokina, HAKUBA, ETSUMI, and international brands.

Video production equipment representation includes Blackmagic Design, DJI, Insta360, GODOX, NANLITE, Aputure, and Hollyland. Drone manufacturers HOVERAir Japan and exhibitors from the Oshin Drone School demonstrate aerial imaging capabilities.

The show accommodates emerging categories, including AI-powered editing software Evoto AI, image processing software DxO, storage solutions from Synology and Lexar, and smartphone accessories from TELESIN and Ulanzi.

Have you attended CP+ in previous years, and what exhibitors or programs are you most interested in seeing at the 2026 edition? Don’t hesitate to let us know in the comments below!